How to Become a Marketing Analyst digital marketing analyst

by susquehanNAva



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Hello everyone, and welcome to our 365 Data Science special dedicated to yet another exciting business career – the marketing analyst profession. In this video, we’ll learn who the marketing analyst is, what they do, how much they make, and what skills and degree you need to become one.

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So, who are the marketing analysts and why are they so important for business success?
Marketing analysts tend to be some of the most hands-on professionals in a company and their role is truly versatile, encompassing a wide range of activities:
• digital marketing
• traditional/offline marketing
• brand marketing
• market research
..and many more

A marketing analyst works closely with product owners and can be assigned to a particular product or, alternatively, to a specific channel. For example, digital marketing analysts are usually responsible for a company’s social media accounts, as well as the communication with agencies to discuss ad spend, upcoming campaigns, and amount of promotional budget that can be allocated. A marketing analyst also collaborates frequently with the sales team and provides them with valuable insight when it comes to forecasting and resources that can be spent at a given time.

That’s the compact presentation of this exciting job role. To get a better idea of what it means to be a marketing analyst, do watch the video!

Once again, we just want to remind you that there are plenty of amazing career paths you can explore within the field of data science and data analytics, such as:
• Machine Learning Engineer;
• Data Analyst;
• Research Analyst

We’ll do a video just like this for each of these career opportunities and many more, so be sure to subscribe to our channel and check them out too!

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#MarketingAnalyst #Marketing #DataScience .

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21 comments

365 Data Science 15/12/2021 - 4:04 Chiều

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thilaga raj 15/12/2021 - 4:04 Chiều

Can anyone tell me the differents between marketing analyst and digital marketing??

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Jazzu Designer 15/12/2021 - 4:04 Chiều

Content very nice thank you for sharing

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surbhi 15/12/2021 - 4:04 Chiều

i am currently studying IT but want to be a marketing analyst is it feasible ? will the job opportunities open to someone with an IT degree?

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RK varsity 15/12/2021 - 4:04 Chiều Reply
Erik Zhagui 15/12/2021 - 4:04 Chiều

I thought it would state what to major in :/

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VAIBHAV SINGH MUSIC 15/12/2021 - 4:04 Chiều

Sales Vs Marketing is a tougher debate than Messi vs Ronaldo 😂😂

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Your Subconscious 15/12/2021 - 4:04 Chiều

Came here through Google's new course: Google Analytics "6 month" Course

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Eunus Mondal 15/12/2021 - 4:04 Chiều

I never thought to become a marketing analyst but after becoming one. I am knowing the entire requirement. HaHaHa

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Kris Kasyan 15/12/2021 - 4:04 Chiều

Is this the same as a market research analyst?

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monkeysnake77 15/12/2021 - 4:04 Chiều

Having an interview for Data Analyst position in a Marketing Company, moving from an a analytical role in a completely different industry. Thanks for the video 🙂

Reply
Ethan Lee 15/12/2021 - 4:04 Chiều

I like both marketing analytics specialization and digital marketing specialization too
But I just can choose one to study in my university
Can you please give me some advices

Reply
Devin Domino 15/12/2021 - 4:04 Chiều

I want to do marketing analysis. Just bought your course!

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ali shoghi benam 15/12/2021 - 4:04 Chiều

Appreciate, it’s so useful.

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Pham Thi Anh Thu 15/12/2021 - 4:04 Chiều

thank you very much, it helps me a lot.

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BOOVARAGAN 15/12/2021 - 4:04 Chiều

May I know, which tool you have used to make this video? Thanks in advance

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Mystxry 15/12/2021 - 4:04 Chiều

Does this job include a lot of game theory about market penetration opportunities for example

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Akarsh indi 15/12/2021 - 4:04 Chiều

Would it be a strong point if a marketing analyst changes path to a business analyst?

Reply
Abhinav Venugopal 15/12/2021 - 4:04 Chiều

Please do a video on sports analyst

Reply
HARSHA 15/12/2021 - 4:04 Chiều

i really love this channel as it makes interest a lot

Reply
Shruti Jain 15/12/2021 - 4:04 Chiều

Always excited for your videos

Reply

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